Increase Conversions

• Make your keywords and ads as relevant as possible
  
  Target the good customers and filter out the bad ones with a careful choice of keywords and ad copy.
• Improve your landing pages
  
  Get your users close to the conversion pages as quickly as possible.
• Tighten your targeting
  
  Use incremental targeting to get your ads seen by the right people.

Use names that are clear and descriptive. It will make tracking, analyzing and refining your campaigns that much easier.

By using adCenter's demographic targeting More Than reduced their CPA target by 76%